In a world where it often seems “every person for themselves” reigns supreme, Marcia Sheehan has taken that notion and turned it on its head with Charmed Cardinals- a women’s empowerment society that focuses on providing quality and thoughtful in person “me time” for overextended women. They offer a variety of events for members, and focus on helping women delve into practices that help them to reconnect with their inner selves. Charmed Cardinals also provides educational opportunities for learning and growth.

As a woman and a business owner, Marcia often found herself networking with other female entrepreneurs. She describes these early meetings as feeling “sacred” to her-even if they were just gathering in a Panera, surrounded by “bagels, joggers, and families.” Marcia was “enlightened and empowered,” and realized that she wanted “every woman around [her] to feel what [she] was feeling. But on a personal level, not simply a business level.” These meetings led her see the importance of being “surrounded by positive and supportive women.” So Charmed Cardinals was born-and like all good things, Marcia wanted to be able to devote her time to it.

Organization For The Creative Mind 

Identifying herself as a “right brained-entrepreneur” Marcia has traditionally loved the creative aspects of owning a business, but struggled with-and even avoided tasks like tracking time. She says, “I didn’t see the value in it, and it seemed too system-y/left brained for me. Time IQ is allowing me to take my business to the next level by accurately keeping track of what I’m doing, when I’m doing it, how long it takes, and how it can be tweaked for more efficiency in the future…” Time IQ gives Marcia the freedom to focus on design and building relationships with people, while still being able to grow her brand.

Keep Track Of Your Top Performers 

By “being able to accurately indicate a minimum of how much time per month they will spend”, Marcia is able to see who is up to the task of running a chapter of Charmed Cardinals, and who is falling behind. For businesses that rely heavily on independent consultants and contractors, it is essential to be able to monitor project budgets in real time. Knowing exactly how you spend your time helps you to accurately predict the areas in which you are ready to grow. It also helps your independent employees to better predict the hours they will spend on projects from week to week.

Improve Your Efficiency And Budget

“I am able to see how much time each [task] takes and then budget how much I can expect to pay someone else to complete it. In addition to running Charmed Cardinals I also have multiple freelance projects I’m working on for other small businesses. Prior to Time IQ I was literally tracking my time in an email draft (gasp!). Being able to easily; log hours for different projects, add new projects (and even set time requirements) and run detailed reports has improved my efficiency when billing clients immensely”

Increase Productivity Without Sacrificing Passion

Like many creative types, when she’s working on something, time can get away from her. Marcia has found that by tracking her projects in Time IQ, she “can look daily at how much time [she’s] spending on each project and then plan accordingly.” This has helped her increase her productivity, and given her more time for the things she’s passionate about.

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